Ciência Todo Dia - Art Direction
How do you give form to the invisible? In this project, I was responsible for the art direction of a video on general relativity for the YouTube channel Ciência Todo Dia. The goal was to visually translate concepts that are inherently abstract and counterintuitive.
Rather than just supporting the narrative, the visual language was built to clarify — helping the viewer see ideas like spacetime curvature, geodesics, and gravitational fields through compositions that are simple, elegant, and purposeful.
Each scene was crafted to balance scientific clarity with visual rhythm, making the experience more accessible without losing its depth.
Below are some of the frames I created for this episode.
